Here's a swatch on my hand(one swipe). The color comes off as a bright pink.
I went a little out of the lines here but this has been toned down a bit (still bright!)
shoutout to my Iphone 5 camera it's amazing
The lipstick is really comfortable to wear. It is pretty moisturizing for a lipstick. I'd still put a lip balm underneath though. The color is AMAZING. I love this color it'll be great for summer! For more of an everyday use I'd tone down the color quite a bit.
The card that came with it claims to be "more vivid color" and "a burst of moisture". Also that this formula is new and improved "lips drenched in moisture vitamin-enriched color a burst of brilliance".
I'd agree with the color claims that baby is BRIGHT. I also think it is moisturizing. It is pretty long wearing I've been eating and drinking for a few hours now and there is a staining quality.
I DO recommend if you're a lippie!
Ulta link it comes in 24 colors
ALSO ILL BE DOING A YOUTUBE VIDEO ON IT THIS WEEKEND: heyitstay19
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